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Asian Townsville Farms Private Limited

A FLAGSHIP COMPANY OF VETERAN DEFENCE FORCES GROUP

Asian Townsville Farms Private Limited (ATFL) was incorporated in 1986 by a group of retired Defence personnel and has a commendable vision of providing innovative and affordable housing solutions, as well as secured investment opportunities to Ex-Servicemen and the rising middle class.

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Years

100

Lakh Square Yards Covered

Our Founder

Lt Gen S M Mehta, AVSM, SM, VSM** Chairman

Lt Gen SM Mehta, AVSM, SM, VSM and Bar to VSM has had a distinguished and checkered career spanning four decades in the army. A highly decorated soldier, he is known for his leadership qualities as he has handled a multitude of leadership positions at strategic, inter- services, and operational levels. A thinker and an eminent Engineer, he transitioned successfully to the social sector after his retirement in 2014. As CEO of The Hans Foundation, he led its operations with great vision and contributed to its phenomenal growth over the next seven years.

He has been National Advisor to Saksham Foundation, CEO of The Banyan Foundation and Banyan Academy of Leadership for mental health and he is Chairman of Inclusion of Divyangjans Entrepreneurs Association (IDEA) Foundation.
He has joined ATFL as Chairman on 10th July 2023.

ROHTASH CHAUDHARY

BRAND AMBASSDOR

BRAND AMBASSDORS

He is a World push up champion and the Brand Ambassador of “Fit India Movement (Govt. of India)”. He has set many world records in the push up. He won Golden Book of World Records of Most Push-Ups in 8 hours and in 1 hour in the year 2015, Guinness World record for Most Push-ups (52) in 1 minute carrying an 80-lb pack (37 kgs) in the year 2016 and Guinness World record for Fastest 1000 Push-ups in the year 2017

Milestones

States Covered

Projects Undertaken

Plots Developed

Houses Built

Five Tenets of Asian Townsville Farms Private Limited (ATFL)
Affordability
3 Focus on achieving the best results by following set processe s and constantly improving upon them.
Quality
1 Focus on achieving the best results by following set processe s and constantly improving upon them.
Integrity
4 Focus on achieving the best results by following set processe s and constantly improving upon them.
Sustainability
5 Focus on achieving the best results by following set processe s and constantly improving upon them.
Social Responsibility
2 Focus on achieving the best results by following set processe s and constantly improving upon them.

ATFL Presence In States

Delhi

Himachal Pradesh

Uttar Pradesh

Uttarakhand

Haryana

Punjab

Gujarat